6 Best Task Management Apps for Marketing Teams in 2026

Marketing teams juggle campaigns, content calendars, design reviews, and coordination with sales and product. These task management apps handle the chaos without requiring a PhD to use.

All Best ListsFrancesco D'Alessioby Francesco D'Alessio
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Tools Mentioned

Essential tools to enhance your workflow

Marketing teams have some of the messiest task management needs of any department. You're running 5 campaigns simultaneously, each with 20 tasks across content creation, design, review cycles, approval chains, publishing schedules. You're coordinating with sales on lead gen, with product on launches, with executives on messaging. And everyone wants visibility into what's happening when.

I spent three months embedded with marketing teams ranging from 3-person startups to 15-person orgs at Series B companies. The pattern that emerged was brutal: marketing teams drown in spreadsheets and Slack threads because proper task management feels like overkill until suddenly you have 147 untracked tasks and three campaigns that launched late.

What surprised me most is how visual marketing teams need task management to be. Engineers are fine with lists. Marketers need boards, calendars, timelines, Gantt charts. You're planning campaigns weeks in advance, you need to see the entire content calendar, you need to know when design is blocked on copy. Apps like monday.com and ClickUp lean into this visual approach. Todoist and Things don't.

Another insight: marketing teams are weirdly resistant to learning complex tools despite using complex platforms daily. You'll master Google Analytics and Figma but refuse to learn ClickUp's view system. I don't fully understand this pattern but it's real. The tool needs to be immediately intuitive or people bounce.

Why Marketing Teams Need Different Task Management

Marketing teams have fundamentally different task management needs compared to other departments, and tools built for engineers or general productivity don't handle marketing workflows well.

First, campaign-based work is structurally different from project work. Engineers work on features that ship once. Marketers work on campaigns that have launches, run for weeks, then close. Each campaign has similar task patterns (strategy, content, design, review, publish, analyze). You need templates that capture these repeated workflows. Apps like Asana and monday.com have campaign templates. Todoist doesn't.

Second, the review and approval cycles in marketing are insane. Copy needs review from product (accuracy), legal (compliance), executives (messaging). Design needs feedback from stakeholders, revisions from designers, final approval from brand. These multi-stage approval workflows need tracking or things get stuck in "waiting for feedback" limbo forever. Apps with custom workflows and automation handle this. Simple task lists don't.

Third, content calendars are the operating system for marketing teams. You need to see what's publishing when, identify gaps, ensure you're not launching three things on the same day. Calendar and timeline views become critical. I watched a marketing team try to manage their content calendar in Todoist and it was chaos. They switched to monday.com and suddenly had visibility.

Fourth, marketing teams collaborate with basically everyone. Sales wants lead gen campaigns. Product wants launch support. Customer success wants case studies. Executives want thought leadership content. Your task management needs to provide visibility for stakeholders without overwhelming them with details. Shareable boards and reports become essential.

The asset management problem is real for marketing teams. You're creating blog posts, social graphics, email templates, landing pages, videos, presentations. These assets live in different tools (Google Docs, Figma, Canva, video platforms) but the tasks to create them live in your task manager. Apps that integrate well with content tools (monday.com's integrations, ClickUp's doc embedding) reduce context-switching.

Marketing teams also run way more recurring tasks than other departments. Weekly social posts, monthly newsletters, quarterly webinars, annual events. You need recurring task templates that actually work. Some apps handle this elegantly (Asana, ClickUp), others make it painful (Motion doesn't do recurring well).

Bottom line for marketing teams? Your work is highly visual, highly collaborative, and highly repetitive. Task managers built for solo productivity or engineering workflows don't match how marketing operates. You need visual views, approval workflows, templates, and integrations with content tools. The right tool eliminates the spreadsheet chaos most marketing teams live in.

What Marketing Teams Actually Need in Task Management

After testing basically every task manager with marketing teams, here's what actually matters.

Visual views are non-negotiable. Marketing teams need to see work as boards (Kanban), calendars (content publishing), timelines (campaign launches), and Gantt charts (dependencies). List view is fine for personal tasks but useless for campaign planning. Apps like monday.com, ClickUp, and Asana offer multiple views. Todoist and Things don't, which is why marketers bounce off them.

Templates for repeated campaigns. Every product launch follows similar steps. Every webinar has the same task workflow. Every blog post needs drafting, review, SEO optimization, publishing, promotion. You should be able to create campaign templates and clone them for new initiatives. Apps with robust templates (Asana, monday.com) save hours versus recreating task structures from scratch.

Approval workflows that actually track status. Content needs to move through stages: draft, in review, revisions needed, approved, published. The app should show where each piece is in the workflow and who's blocking progress. Custom statuses and automations make this possible. Simple "done/not done" doesn't cut it for marketing.

Calendar and timeline views for content planning. You need to see what's publishing when, identify content gaps, ensure campaigns don't overlap in messy ways. Calendar view should show all deliverables across campaigns. Timeline view should show dependencies (can't launch campaign until landing page is live). Both views are critical for marketing planning.

Collaboration features for cross-functional work. Marketing coordinates with sales, product, design, executives. You need to assign tasks to people outside your core team, share project views with stakeholders, add comments and feedback on tasks. The tool shouldn't require everyone to be a full user (expensive) but needs some visibility for collaborators.

Integration with content creation tools. Marketers live in Google Docs, Figma, Canva, WordPress, social media platforms. Your task manager should integrate with these tools so you can attach drafts, designs, and published content without constant context-switching. Apps with robust integrations (ClickUp, monday.com) reduce friction.

Recurring task handling that isn't painful. Weekly social posts, monthly newsletters, quarterly reports. These recurring tasks need templates that create new instances automatically, not manual recreation every cycle. Some apps handle this elegantly (Asana), others make it clunky (Motion struggles with complex recurrence).

Reporting and dashboards for leadership. Marketing managers need to show executives what campaigns are running, what's on track, what's blocked. The app should provide simple dashboards that summarize progress without requiring people to dig through boards. Apps with built-in reporting (monday.com, ClickUp) handle this. Simple task lists don't.

User-friendly interface that non-technical people can learn quickly. Marketing teams won't spend two weeks learning a complex tool. If the interface is confusing or requires training, people will avoid it and revert to Slack and spreadsheets. The tool needs to be intuitive enough to onboard a new team member in under an hour.

What doesn't matter as much: elaborate customization (marketers want templates that work, not to build custom workflows from scratch), AI features (mostly gimmicks for marketing use cases), advanced dependency management (useful for complex projects but overkill for most campaigns). Keep it focused on visual planning and collaboration.

monday.com

Best for Visual Marketing Campaign Management

monday.com is the most visual task management platform, which makes it perfect for marketing teams who think in campaigns, calendars, and timelines. It starts at $9/month per user (billed annually) for Basic, $12/month for Standard. The interface is colorful, intuitive, and built for teams who need to see the big picture.

The visual boards are monday.com's core strength. You can view work as Kanban boards, calendars, timelines, Gantt charts, or tables. For marketing teams planning campaigns, the calendar view shows what's publishing when. The timeline view shows campaign dependencies and deadlines. The Kanban board shows what's in progress versus stuck in review. This flexibility to switch views based on what you need to see is genuinely valuable.

I tested monday.com with a marketing team (7 people) managing content campaigns, events, and product launches for about two months. The visual nature of the tool clicked immediately. Within a week the team had migrated from spreadsheets and was actively using boards for every campaign. The calendar view became their content planning hub.

Templates are excellent for repeated marketing workflows. monday.com has pre-built templates for content calendars, product launches, event planning, social media campaigns. You can customize these or build your own. For marketing teams running similar campaigns repeatedly, templates save hours of setup time. Clone a template, adjust dates and assignments, boom, you're running.

Automations handle repetitive workflow logic. When a task moves to "Ready for Review," automatically notify the reviewer. When a deadline is approaching, send a Slack reminder. When a campaign launches, mark all promotion tasks as active. These automations reduce manual status updates and keep work flowing.

Integrations with marketing tools are comprehensive. Connect Google Drive, Dropbox, Figma, Canva, Mailchimp, HubSpot, Slack, Zoom. You can attach Google Docs to tasks, embed Figma designs, sync email campaign data. For marketing teams using tons of tools, these integrations reduce context-switching.

Collaboration features work well for cross-functional coordination. You can assign tasks to people in other departments (sales, product), add guests to specific boards without making them full users (saves money), tag people in comments for feedback. The visibility helps coordinate complex campaigns involving multiple teams.

Dashboards and reporting let you create high-level views for executives. Show all campaigns in progress, highlight what's behind schedule, track metrics across projects. Marketing managers can share these dashboards with leadership without exposing them to board complexity.

Mobile apps on iOS and Android are functional. You can check task status, add updates, view boards. Not the absolute best mobile experience (the visual boards are cramped on small screens) but good enough for quick checks between meetings.

Downsides? The pricing adds up quickly. At $12/month per user for Standard tier (which most marketing teams need for automations and integrations), a 10-person team costs $120/month ($1,440/year). That's real money for small marketing teams. The Basic tier at $9/month is too limited for serious marketing use.

The interface, while visual and colorful, can feel overwhelming with lots of customization options. Some marketing teams love the flexibility, others find it confusing. The learning curve is steeper than simpler tools like Asana.

The tool is somewhat bloated with features most marketing teams won't use. CRM functionality, development sprint boards, recruitment pipelines. You're paying for capabilities beyond marketing project management. For teams that just need campaign tracking, this feels like overkill.

Best for

Marketing teams (5-15 people) who are drowning in spreadsheets and need visual campaign management. Teams running multiple simultaneous campaigns with complex timelines. Organizations that value colorful, intuitive interfaces over minimalist design. Agencies managing client campaigns requiring stakeholder visibility.

Not ideal if

Your budget is tight since Standard tier ($12/user/month) is required for meaningful use. Your team wants simplicity over visual complexity. You're a solo marketer or 2-3 person team where the cost doesn't justify the features. You prefer minimalist interfaces.

Real-world example

A 10-person marketing team at a B2B SaaS company uses monday.com for all campaigns. Each product launch gets a board with tasks for messaging, content, design, web updates, sales enablement. The timeline view shows dependencies (can't publish blog until product launches). Calendar view shows publishing schedule. Automations notify the content lead when designs are approved.

Team fit

Best for mid-sized marketing teams (7-20 people) with multiple campaigns running simultaneously. Works well for agencies with client visibility needs. Less suited for small teams (under 5) where cost per user is prohibitive or solo marketers who don't need collaboration.

Onboarding reality

Moderate. The visual interface is intuitive initially, but understanding automations, custom fields, and integrations takes time. Most teams need 1-2 weeks to feel comfortable. Training resources are good, and the colorful design makes adoption easier than text-heavy tools.

Pricing friction

Basic ($9/user/month annually) is too limited for real marketing use. Standard ($12/user/month) unlocks automations and integrations most teams need. For a 10-person team, that's $1,440/year. Pro ($19/user/month) adds advanced features but isn't necessary for most marketing teams. The cost adds up fast.

Integrations that matter

Slack (notifications), Google Drive (file attachments), Figma (design embeds), Mailchimp (email campaigns), HubSpot (CRM sync), Canva (graphics), and Zoom (meeting links).

monday logo
monday

monday.com offers an all-round project management for small to large teams.

Motion

Best AI-Powered Task Management for Marketing

Motion uses AI to automatically schedule your marketing tasks and meetings, which is either brilliant or weird depending on how you work. It's $34/month per user ($19/month annually), which is expensive but potentially worth it if AI automation actually saves you time. For marketing managers juggling campaigns plus project work, Motion's approach is interesting.

The AI scheduling is the core feature. You tell Motion your priorities (finish blog post by Friday, prepare webinar deck for next week, review social calendar). The AI automatically schedules time blocks in your calendar to actually do the work, fitting tasks around meetings, moving things when conflicts happen, ensuring deadlines are met. For marketers who struggle with actually executing tasks between endless meetings, this automation is valuable.

I tested Motion with a small marketing team (4 people) for about six weeks. The AI scheduling worked better than expected for individual contributor work (writing, design, research). Each person's calendar showed tasks scheduled as time blocks, which forced them to actually allocate time for execution. Meeting-heavy marketers appreciated having the AI protect focus time.

The project management features are more basic than monday.com or ClickUp. You can create projects, add tasks, set dependencies, assign people. But the views are limited (list and calendar mainly), there's no Kanban board or Gantt chart, templates are basic. For marketing teams that need sophisticated visual planning, Motion feels constraining.

Task and calendar integration is seamless because they're the same thing in Motion. Your tasks automatically appear on your calendar as scheduled time blocks. Your meetings block off time so tasks get scheduled around them. This integration eliminates the disconnect most people have between "tasks I should do" and "time I actually have."

Collaboration features exist but are somewhat limited. You can share projects with team members, assign tasks, add comments. But there's no guest access, no advanced permissions, no stakeholder dashboards. Motion is designed more for small teams working together, not large marketing orgs with lots of cross-functional coordination.

Integrations are basic compared to monday.com or ClickUp. Calendar sync (Google, Outlook), Zoom for video calls, Zapier for custom workflows. No native integrations with marketing tools like Mailchimp, HubSpot, or content platforms. For marketing teams reliant on tool integrations, this is limiting.

The recurring task handling is clunky. Motion struggles with complex recurrence patterns ("every 2nd Tuesday" or "monthly on the 15th"). For marketing teams running lots of recurring content (weekly newsletters, monthly reports), this limitation is frustrating. You end up manually creating tasks that should be automated.

Mobile apps are solid for viewing your schedule and checking off tasks. But the AI scheduling magic happens on desktop. Mobile feels more like a task checker than a full project management interface.

Best for

Small marketing teams (2-5 people) who struggle with execution between meetings. Marketing managers juggling campaigns plus individual contributor work (writing, design). Solo marketers or consultants who need AI to manage their calendars. Teams that value automation over manual control.

Not ideal if

Your team needs visual campaign planning (Kanban, timeline, Gantt). Budget is tight since $34/month per user ($19 annually) is expensive. You run lots of recurring tasks with complex patterns. Your marketing org is large (10+ people) and needs cross-functional coordination features.

Real-world example

A marketing manager at a startup handles campaigns, content creation, and vendor coordination. Motion schedules writing time between 9-11am when she's fresh. Design review gets scheduled after standup. Vendor calls fill gaps. When urgent meetings appear, Motion reschedules tasks automatically. She executes more work because AI protects focus time.

Team fit

Best for solo marketers and small teams (2-5 people) who struggle with time management. Works well for marketing managers with heavy meeting schedules. Less suited for larger teams (10+) needing sophisticated collaboration or agencies requiring client visibility.

Onboarding reality

Easy for individual use, moderate for teams. Setting up your tasks and priorities takes an hour. Trusting the AI scheduling requires adjustment. Most people need a week to feel comfortable letting Motion manage their calendar. Team coordination takes longer to configure.

Pricing friction

Expensive at $34/month per user (monthly) or $19/month (annually). For a 5-person team, that's $95-170/month ($1,140-2,040/year). The pricing only makes sense if AI scheduling genuinely saves hours per week. No free tier, just a 7-day trial.

Integrations that matter

Google Calendar and Outlook (calendar sync), Zoom (video calls), Zapier (custom workflows). Missing native integrations with marketing tools like Mailchimp, HubSpot, Figma, Google Drive. Limited compared to monday.com or ClickUp.

Motion logo
Motion

Motion is an AI-focused planner app designed for tasks, calendar events & meetings.

ClickUp

Best for Marketing Teams Who Want Everything

ClickUp tries to be the all-in-one workspace for project management, docs, wikis, goals, and more. It's free for basic use, $7/month per user for Unlimited, $12/month for Business. The feature set is absurdly comprehensive. For marketing teams who want one tool to rule them all, ClickUp is compelling. For teams who want simplicity, it's overwhelming.

The multiple views give you flexibility for different marketing workflows. Kanban boards for content production, calendar for publishing schedule, timeline for campaign planning, Gantt for dependencies, table for data management. You can switch between views instantly. For marketing teams that think visually about work, this flexibility is valuable.

I tested ClickUp with a marketing team (6 people) for about two months to really understand if the feature breadth was useful or just overwhelming. Verdict: it's both. Power users loved being able to customize everything. Casual users found it confusing and stuck to basic features. The tool rewards investment but punishes casual use.

Templates and custom fields let you build sophisticated campaign workflows. You can create a product launch template with custom fields for target audience, channels, budget, metrics. Clone it for each launch, everything is structured consistently. For marketing teams running repeated campaigns, this structure is helpful once you invest time in setup.

Docs and wikis are built into ClickUp, which is useful for marketing teams. Instead of using Google Docs plus task manager, you can write briefs, content, and SOPs directly in ClickUp. The docs can be linked to tasks, shared with team members, even published as public pages. This consolidation reduces tool sprawl.

Automations handle workflow logic. When content moves to "In Review," assign it to the editor and send a Slack notification. When a campaign launches, create all the promotion tasks automatically. These automations eliminate manual process management once you set them up.

Integrations with marketing tools are extensive. Google Drive, Figma, Canva, Mailchimp, HubSpot, Slack, Zoom, plus hundreds more via Zapier. You can embed content directly into tasks, sync data bidirectionally, trigger actions across tools. For marketing teams using lots of platforms, ClickUp's integration breadth is impressive.

The free tier is genuinely generous. Unlimited tasks, unlimited users, most core features. For small marketing teams (2-4 people) with basic needs, the free tier might be sufficient. The paid tiers add storage, automations, advanced features, but you can start free and upgrade later.

Mobile apps are functional but cramped. Viewing complex boards with custom fields on a small screen is challenging. For quick task updates ClickUp mobile works fine, but serious campaign planning requires desktop.

Best for

Marketing teams (5-10+ people) who want to consolidate multiple tools into one platform. Teams willing to invest time learning a complex system for long-term payoff. Power users who love customization. Organizations wanting docs, wikis, and task management unified.

Not ideal if

Your team wants simplicity and needs to onboard people quickly. You prefer best-in-class tools for each function (docs in Google, tasks in Asana). Budget is extremely tight since meaningful use requires Business tier ($12/user/month). Mobile usage is critical.

Real-world example

A 12-person marketing team uses ClickUp for everything. Campaign planning happens in boards with custom fields for channel, audience, budget. Content briefs are written in ClickUp Docs and linked to tasks. The wiki holds brand guidelines and SOPs. Dashboards show campaign status to executives. One tool replaces Asana, Google Docs, and Confluence.

Team fit

Best for mid-sized marketing teams (7-15 people) who want to reduce tool sprawl. Works well for remote teams needing centralized collaboration. Less suited for small teams (under 5) who don't need the complexity or large orgs (25+) requiring enterprise features.

Onboarding reality

Heavy. The learning curve is brutal. ClickUp has so many features, views, and customization options that new users get overwhelmed. Most teams need 2-4 weeks to feel comfortable. Assign a power user to configure spaces before team rollout, or onboarding becomes chaos.

Pricing friction

Free tier is generous for small teams. Unlimited ($7/user/month) removes most limitations. Business ($12/user/month) adds advanced automations, goals, and timelines most marketing teams eventually need. For a 10-person team, that's $840-1,440/year. Reasonable if ClickUp replaces multiple tools.

Integrations that matter

Slack (notifications), Google Drive (files), Figma (design embeds), Mailchimp (email), HubSpot (CRM), Canva (graphics), Zoom (meetings), and native email integration.

ClickUp logo
ClickUp

ClickUp is a project management software designed for teams to collaborate & work.

Asana

Best Balanced Option for Marketing Teams

Asana is the Goldilocks task manager: not too simple (like Todoist), not too complex (like ClickUp), just right for most marketing teams. It's free for basic use, $10.99/month per user for Premium, $24.99/month for Business. The interface is clean, the features are comprehensive without being overwhelming, and marketing teams can actually learn it quickly.

The project views offer flexibility without overwhelming choice. List, board, timeline, calendar. That's it. No 15 different view options to confuse people. For marketing teams planning campaigns, board view shows work in progress, timeline view shows deadlines and dependencies, calendar view shows publishing schedule. Simple but effective.

I tested Asana with a marketing team (8 people) managing content, events, and campaigns. The onboarding was smooth, people understood the basics within an hour, and within two weeks the team was actively using it for all campaigns. The simplicity compared to ClickUp meant less training overhead and faster adoption.

Templates are excellent for repeated marketing workflows. Asana has pre-built templates for content calendars, product launches, editorial calendars, event planning. You can customize these or build your own. For marketing teams running similar campaigns repeatedly, templates eliminate setup time. The template quality is better than monday.com's in my testing.

Sections and custom fields let you structure work without getting overwhelming. You can organize tasks by workflow stage (To Do, In Progress, In Review, Done) or by type (Blog, Social, Email). Custom fields let you tag tasks with channel, campaign, priority. Just enough structure without ClickUp's customization overload.

Automations (Rules in Asana) handle basic workflow logic. When a task is marked complete, notify stakeholders. When a deadline approaches, send a reminder. When a task is added to a project, automatically assign it based on tags. These rules eliminate manual process management for common scenarios.

Integrations with marketing tools are solid. Google Drive, Slack, Zoom, Adobe Creative Cloud, Mailchimp, HubSpot, Salesforce. You can attach assets to tasks, sync data across tools, get notifications in Slack. Not as extensive as ClickUp's integrations but covers the essentials most marketing teams need.

Collaboration features work well for cross-functional work. You can add people from other departments to specific projects without making them full Asana users (comment-only access). Useful for marketing teams coordinating with sales, product, executives without requiring everyone to learn the tool.

The free tier is functional for small teams. Up to 15 people, basic features, unlimited tasks. For startups with 3-5 person marketing teams, the free tier might be sufficient. Premium at $10.99/month unlocks timeline view, custom fields, advanced search which most marketing teams eventually need.

Mobile apps are polished on iOS and Android. You can view projects, update tasks, add comments. The mobile experience is better than monday.com or ClickUp because Asana's simpler interface translates better to small screens.

Best for

Marketing teams (5-15 people) who want balance between features and usability. Teams that value quick onboarding and clean design over maximum customization. Organizations already using Asana in other departments. Teams wanting reliable campaign management without overwhelming complexity.

Not ideal if

You want everything in one tool (docs, wikis, task management). Your team needs extensive customization like ClickUp offers. Budget is extremely tight since Premium ($10.99/user/month) is needed for timeline and custom fields. You prefer colorful, visual interfaces like monday.com.

Real-world example

An 8-person content marketing team uses Asana for all campaigns. Each content pillar gets a project. The editorial calendar uses calendar view to show publishing schedule. Templates for blog posts, case studies, and whitepapers speed up campaign creation. Rules automatically assign content to editors when writers mark drafts complete.

Team fit

Best for small to mid-sized marketing teams (5-20 people) who want proven, reliable project management. Works well for marketing teams inside larger orgs already using Asana. Less suited for solo marketers or very large teams (25+) with complex coordination needs.

Onboarding reality

Easy to moderate. The interface is intuitive, and most people understand the basics within an hour. Advanced features like rules and custom fields take longer to master. Most teams are productive within a week. Asana's onboarding resources and templates speed adoption.

Pricing friction

Free tier works for teams up to 15 people with basic needs. Premium ($10.99/user/month) is required for timeline view, custom fields, and advanced search most teams eventually need. Business ($24.99/user/month) adds portfolios and workload management. For a 10-person team, that's $1,320/year (Premium).

Integrations that matter

Slack (two-way sync), Google Drive (file attachments), Adobe Creative Cloud (design assets), Mailchimp (email campaigns), HubSpot (CRM sync), Zoom (meetings), and Salesforce.

Asana logo
Asana

Asana is for managing projects as one of the best all-round project management tools.

How to Choose the Right Task Management App

Picking a task management app for your marketing team depends on your specific situation. Here's how to decide.

How big is your team? Small teams (2-5 people) can use basically anything (Asana free tier, ClickUp free tier, Motion for AI scheduling). Mid-size teams (5-15 people) need proper collaboration features with good templates. monday.com and Asana excel here. Large teams (15+ people) might need Business tier features with advanced reporting.

How visual does your planning need to be? If you're running complex campaigns with lots of dependencies and need timeline/Gantt views, use monday.com or ClickUp. If simpler board and calendar views are sufficient, Asana works great. If you don't care about visual planning, Motion's list-centric approach is fine.

What's your budget situation? If you're watching every dollar, start with Asana free tier or ClickUp free tier. If you can justify $10-12/month per user, Asana Premium or monday.com Standard are solid. If you have budget and want AI automation, Motion at $34/month ($19 annually) is interesting but expensive.

How complex are your workflows? If you're running sophisticated campaigns with multi-stage approvals, use monday.com or ClickUp with automations. If your workflows are straightforward (plan, create, review, publish), Asana's simplicity is better. Don't overcomplicate simple processes.

Do you want one tool for everything or best-of-breed? ClickUp tries to be docs + tasks + wiki + everything. Useful if you want consolidation. Asana and monday.com focus on project management and assume you'll use other tools for docs/content. Pick based on your consolidation philosophy.

How important is quick team adoption? If you need the team using the tool immediately, Asana's simplicity wins. If you have time to train people and want power features, ClickUp or monday.com reward the investment. Don't underestimate onboarding friction.

My default recommendation for most marketing teams: start with Asana free tier, use it for one campaign cycle (2-4 weeks), see if it handles your workflows. If you need more visual planning, try monday.com. If you want everything in one tool, try ClickUp. If you want AI automation, try Motion.

Don't overthink this. They all have free tiers or trials, and migrating task management tools is annoying but not impossible. Pick one, commit to using it for a full campaign, and you'll know within a month if it's worth keeping.

Task management apps for marketing teams need to handle visual campaign planning, approval workflows, content calendars, and cross-functional coordination. Simple task lists (Todoist, Things) don't match marketing workflows, and overly complex tools (Jira) are overkill.

Top picks: monday.com for visual campaign management at $12/month per user, Motion for AI-powered scheduling at $34/month per user ($19 annually), ClickUp for all-in-one power at $7-12/month per user. Balanced option? Asana at $10.99/month per user with excellent templates and clean design.

The ROI calculation is simple. If the app helps your team launch one additional campaign per quarter or prevents one late deadline disaster, it pays for itself immediately. Most marketing teams waste 10+ hours per week on coordination chaos that proper task management eliminates.

Start with Asana's free tier, use it for one full campaign cycle, and track whether it actually improves coordination. If yes, upgrade or stick with it. If you need more visual planning, try monday.com. If you want everything consolidated, try ClickUp. Don't spend a week researching, just pick one and run a campaign.

Frequently Asked Questions

What is the best task management app for marketing teams?

Asana is the safest choice for most marketing teams. Clean interface, excellent templates for campaigns, good balance of features without overwhelming complexity. Starts at $10.99/month per user for Premium. Teams can learn it quickly and actually use it consistently, which matters more than having every possible feature.

Is monday.com or Asana better for marketing?

monday.com if you need highly visual campaign planning with timelines and Gantt charts. The colorful boards and multiple view options work well for complex campaigns. Asana if you value simplicity and quick team adoption. Both cost about the same ($10-12/month per user). I've seen more marketing teams stick with Asana long-term because it's less overwhelming.

Should marketing teams use ClickUp?

Only if you're willing to invest time learning a complex system. ClickUp can do everything (tasks, docs, wikis, goals) which is powerful but overwhelming. Marketing teams with dedicated project managers who can own setup? Great choice. Small teams that just need campaign tracking? Asana or monday.com are simpler. The free tier is worth testing though.

What's the best free task management for marketing teams?

Asana's free tier for teams under 15 people. You get unlimited tasks, projects, basic views. Missing timeline and custom fields but functional for small marketing teams. ClickUp's free tier is also generous with more features but steeper learning curve. For 2-4 person marketing teams on tight budgets, either works fine.

Do marketing teams need AI task management?

Motion's AI scheduling is interesting but not essential. The AI automatically schedules time blocks for tasks around meetings, which helps meeting-heavy marketers actually execute work. But most marketing teams just need good campaign planning views and templates, which Asana and monday.com provide without AI. Try Motion's trial if automation sounds appealing, but don't feel like you're missing out.

How do task management apps help with content calendars?

Calendar and timeline views show what's publishing when, identify gaps, prevent launching three things simultaneously. Apps like monday.com, Asana, and ClickUp have dedicated calendar views that sync with task deadlines. Way better than managing content calendars in spreadsheets where nothing is connected to actual tasks and assignments.

Which task app integrates best with marketing tools?

ClickUp has the most integrations (hundreds via native connectors and Zapier). monday.com is second with solid connections to Google Drive, Figma, Mailchimp, HubSpot. Asana covers the essentials but has fewer integrations. Motion has basic integrations only. If tool connectivity is critical, ClickUp or monday.com win.

Can task management apps handle marketing approval workflows?

Yes, with custom statuses and automations. Set up stages like Draft, In Review, Revisions Needed, Approved, Published. Automations notify reviewers when content moves to their stage. Apps like monday.com, ClickUp, and Asana handle this well with Business tier features. Way better than tracking approvals in email threads or Slack.

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