About us
Who we are
Est. 2012
Tool Finder is on a mission to help you find the perfect software for work & life. Over 14 years, we’ve been helping people at work to pair the best tools and help them understand them.
Today, we have over 1,400 tools, 500,000+ followers across our socials, the best insights, curated lists, buyer guides, and even more.
Our team
Francesco D'Alessio
aka Frank
Founder & Creator
Francesco D’Alessio is one of the world’s leading software reviewers. His passion lies in empowering people to find the right software. Francesco also builds software, like Bento, and his passion lies in helping people’s focus.
He is an investor in or advisor to the tools below. They are held to the same review as everything else, and the interest is declared wherever they appear.
Getting in touch
How do I get in touch?
How do I get in touch?
The contact form goes straight to the team and is the one route that never gets missed. Francesco does not read messages on X, so a DM there will not reach him.
Can I suggest a tool to review?
Can I suggest a tool to review?
Absolutely. Readers suggest most of what we end up covering. Send it through the contact form with a line on why it caught your eye. We cannot promise to cover everything, but every suggestion is read and it often shapes what gets looked at next.
I make a tool. How do I get it listed?
I make a tool. How do I get it listed?
Submit it. A listing (there is a one-off fee) puts the tool in the library with its own page, where it can appear in categories, lists and search. Every submission is reviewed by the team before it goes live.
My tool is already listed. Can I update its page?
My tool is already listed. Can I update its page?
Yes. Claim the page. Page control is a paid Vendor Pro plan; once the page is yours you keep the details, pricing and screenshots current yourself, and it carries the Vendor Pro tick.
How do I advertise or sponsor?
How do I advertise or sponsor?
Everything on offer is on the advertise page: a listing, control of your tool's page, and sponsorship, which starts with a short form so we can talk it through. Sponsored placements are always labelled as such.
Do you offer consulting or partnerships?
Do you offer consulting or partnerships?
Yes. We work with software companies on things like honest feedback during beta testing and product positioning, and Francesco consults for teams working out their tool stack. Use the contact form and say what you have in mind.